Agency category: Sports Technology Awards 2020

Agency of the Year

This celebrates the agency which, thanks to the adoption, use or creation of technology, has shown itself to tangibly achieve and/or deliver better work or solutions for the clients it serves, or how the agency has developed as a business entity in its own right. Entries are invited from agencies working in any facet of the sports sector, including but not limited to marketing, media, sponsorship, content creation, broadcast, design etc.


Judges will review entries on the following criteria

  • What was the agency objective
  • What technology was adopted/created and how was it used
  • What direct impact did this have on the business
  • How innovative and effective was the technology
  • Quantitative and qualitative data supporting the entry (e.g. stats and third-party endorsements)

Download the category form  here


Multiple Entries can be used to give entrants a higher chance of winning or being shortlisted. If you have any questions regarding which category(ies) is best suited to your technology, please call our commercial team on +44 (020) 3150-2080 or register your interest for 2020.

To explore the winning technology from last year see our   2019 Sports Technology Awards winners.