News &
Opinion
The sports technology sector is a rapidly moving and evolving space. The STA Group is at the heart of this and shares news, opinion and insights from all walks of the industry
The World Championships in Tokyo might be remembered for medals and records, but one of its most important legacies should be how it manages its officials.
Straight from the ‘Captain Cock-up’ playbook of the 1993 Grand National, the Tokyo marathon saw a false start. This was unprecedented and ridiculous, over 43km it would have made no competitive difference.
Keep Stifling Stars and Sport Loses its Voice.
When Boris Johnson was Mayor of London, his press office told me that he’d taken the view that media training Bo-Jo would be like taking the fizz out of the champagne. Let people see the real man and enjoy him for what he is. It worked. While that strategy might not have commuted to the Prime Minister’s office, Boris was a wildly popular mayor.
The World Championships in Tokyo might be remembered for medals and records, but one of its most important legacies should be how it manages its officials.
Straight from the ‘Captain Cock-up’ playbook of the 1993 Grand National, the Tokyo marathon saw a false start. This was unprecedented and ridiculous, over 43km it would have made no competitive difference.
Keep Stifling Stars and Sport Loses its Voice.
When Boris Johnson was Mayor of London, his press office told me that he’d taken the view that media training Bo-Jo would be like taking the fizz out of the champagne. Let people see the real man and enjoy him for what he is. It worked. While that strategy might not have commuted to the Prime Minister’s office, Boris was a wildly popular mayor.
