Advertising
Options with
The STA Group
Our Reach
Website
The STA Group occupies a unique, unrivalled and highly respected position in the sports industry. Our website receives over 80,000 visitors each year – and it’s growing. If you want your brand to be associated with innovation and seen by sports visionaries, you have come to the right place.
Our Influence
The STA Group is small but its influence is mighty – and here’s the June 2023 LinkedIn report to prove it. Work with us and you will engage the sports and sports tech sector.
Our Audience’s Influence
We are taken seriously by people with serious influence. If you want to engage with them, engaging with us is a great place to start.
Our Reach
Our owned channels are very powerful
- Access Innovation Newsletter
- 250,000 unique opens p.a
- LinkedIn
- 17,000 followers across all accounts, 70% of whom are senior business influences
- Twitter
- 7,000 followers
- Reach
- Across all channels @ 250,000
- PR reach with partners, 700mill OTS
Click to view The STA Group Deck.
Rate card
Group
The STA Group’s credentials, reach and portfolio means it is uniquely placed to offer your brand an unrivalled platform from which to engage sports and its most dynamic and senior thinkers.
- Global Partner – £30,000
The Sports Technology Awards
The Sports Technology Awards are the leading mark of excellence for tech-led innovation and innovative thinking. Partner with The Awards and your brand is aligned with The Oscars of sport technology. There is no higher accolade in this space.
- Headline sponsor – £40,000
- Categories sponsor – £17,000
- Trophies sponsor – £15,000
- Judging panel sponsor – £12,000
The Review
The Sports Technology Annual Review is an annual round up of insight and opinion from The STA Group and the leading thinkers in its network. Downloaded by thousands of industry executives globally each year, it is a hugely valued resource throughout the sports industry.
- Headline sponsor
- Review – £10,000
- Power List – £10,000
- Review and Power List – £15,000
- Chapters
- Authored by STA Group – £6,950
- Authored by sponsor – £4,950
- Advertisement – £395 each
Tech Chairs Podcast
Tech Chairs is a fun and informative podcast that guides its listeners through the science of sport. Attracting a mix of big name athletes, entrepreneurs and industry commentators, Tech Chairs gives the tech-curious bite sized insights on technology’s relationship with sport.
- Series sponsorship – £10,000
- Episode sponsorship – £3,000 per episode
Access Innovation Newsletter
Access Innovation is The STA Group’s popular newsletter which is read globally. Sports technology and innovative is a busy space and Access Innovation gives our network the chance to catch up on the important stories from sources beyond sport.
- Headline – £10,000
- Advertisement – £350 each
- Op-ed – £500 each (newsletter only)
Op-Eds and News
The STA Group created and galvanized a unique and unrivalled global audience. If you want to share your story with the leading thinkers and influencers, athletes and investors, we can offer you a powerful platform of engaged people who are as serious about their work as you are.
- Op-eds with social channel support
- Website – £500 each
- Website and newsletter publication – £750 each
LinkedIn Lives
Our audience is tech-forward so The STA Group has to be too. Our LinkedIn Lives are for people in our network who want crucial information in a timely way. Let us help you be seen and heard by the right people.
- Per edition – £3,000 each
Startups
The STA Group’s startup community is outstanding. Over the past decade, we have identified young brands who have a success rate in excess of 97%. You read that right. If you want to speak with the right startups, you want to work with us.
- Categories – £7,500
- Sponsorship – £10,000
Website Advertising
Did you know that you can now advertise on The STA Group site? We have an unrivalled place in the global sports technology sector and you can get your brand seen in a way that is super-easy and highly cost effective.
Specifications – Banner Ad
File Formats: JPEG / PNG / GIF
Max. File Size: 1MB
File Dimensions: 1120 pixels (wide) x 200 pixels (height)
File Dimensions (Hi-dpi/Retina screens): 2240 pixels (width) x 400 pixels (height)
Includes web link.
Specifications – Pop-up Ad
File Formats: JPEG / PNG / GIF
Max. File Size: 500KB
File Dimensions: 350 pixels (wide) x 350 pixels (height)
File Dimensions (Hi-dpi/Retina screens): 700 pixels (width) x 700 pixels (height)
Includes web link.
Paid for Content
Did you know that you can now advertise on The STA Group site? We have an unrivalled place in the global sports technology sector and you can get your brand seen in a way that is super-easy and highly cost effective.
Example News Feed
Example Article
