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The Sports
The Oscars
of Sports Innovation

The Sports Technology Awards are the world’s leading celebration of tech-led innovation in sport – welcome to The Oscars of Sports Technology!
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Recognized as the leading, international mark of excellence, The Sports Technology Awards celebrates tech-led innovation in sports, globally.

Founded in 2013, The Awards evolve each year to reflect the important factors influencing every facet of sports. Whether you work as a ‘suit’ or ‘tracksuit’, The Awards are relevant to you.

The cycle of each year’s awards start when entries open in September. Then, our judges – over 50 industry experts – review all the entries, with the shortlist of successful brands announced in February. The Awards ceremony is then staged each year in May.

Entries for 2025 open in September. Interested in entering? Please get in touch with us HERE. 

The Sports Technology Awards attract exceptional interest from across the global sports industry, including entries from:


September 2024
Entries Open
September 2024
November 2024
Entries Close
November 2024
February 2025
Shortlist Announced
February 2025
May 2025
Awards Ceremony
May 2025
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Days to go
This years ceremony has now taken place

Until The Sports Technology Awards Ceremony

Why You

There are many, many reasons why sports organizations should enter The Sports Technology Awards. Here are some of them…
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External Validation

You know your work is good but there’s nothing like a large panel of industry experts confirming this! Sure, getting your hands on a trophy is special but making the shortlist is a very worthy benchmark. The Sports Technology Awards are hotly contested, in fact the submissions we see are so good that determining the winner takes several rounds of judging. Trust us, being shortlisted is an amazing achievement.

Being Up With the Best

Our lists of past winners and shortlistees reads like a directory of the best, biggest and most exciting brands in sport. Doesn’t your brand deserve to feature alongside them?

Motivate Your Colleagues

Nothing tells your colleagues how highly you rate their work by backing them for an award. Showing that you support their efforts boosts their confidence – and success in the process gives them the kudos of working for an award-winning organization.

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Build an Even Better Team

You are only as good an organization as the people who work for you. The sports sector is competitive and finding good, smart colleagues is a challenge, so use valuable third-party endorsement to assure potential recruits that they are joining a world class company.

Relationship Building

Nothing tells a client or business partner how great your organization is like the recognition of a highly respected industry award. If you get shortlisted, you must be worth working with!

Something to Shout About

Being brilliant gives you the chance to shine! We encourage all shortlistees to promote their success and we cover successful brands extensively across STA Group channels. Millions of OTS (opportunities to see) each year are generated through external coverage and with a reach of over 1m social engagements and 55,000 unique visitors each year, that’s a sizable addition to your marketing.

Our Judges

Personally selected for their industry knowledge and credibility, our judges want to know what organizations like yours are doing; they only review entries relevant to their expertise, consequently, they are potential buyers of, or investors in your business. Make sure they see your work.

So, if your company would like reduced sales cycles, quicker inbound investment, improved staffing, elevated client discussions, being part of more conversations and generally getting a bit more famous for world class innovation, make the Sports Technology Awards part of your brand’s passport to better business!

What People
Say About
The Awards

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