Swallowing a spoonful of baking soda before a race used to be the nutritional equivalent of playing Russian roulette with your digestive system. Yet many athletes kept doing it – because, inconveniently, it worked.
Now, biocarbs (short for biocarbonates – the buffering agents that help neutralise lactic acid) are having a much slicker, much more investor-friendly comeback. Think high-performance formulation with smart packaging, controlled release, and a growing following among elite athletes.
And here’s the kicker: they’re not just back for athletes. They might just be your next smart investment.
For the uninitiated, biocarbs are essentially lactic acid bouncers. When you train at high intensity, your muscles get acidic. It’s what makes you slow down, wince, and reconsider your life choices. Biocarbs buffer that acidity. More buffering = less burn = longer performance.
The problem was with old-school bicarb loading that it often came with a very real risk of mid-race gastrointestinal eruptions. It worked but the side effects weren’t for the faint hearted.
Thanks to some nifty rocket scientists, this rocket fuel has become the right sort of explosive.
A range of brands – including FLYCARB and Maurten are out there that are WADA and Informed Sport compliant and are finding a growing fan base among cyclists. runners. Rowers and MMA fighters who appreciate load management in capsule form.
But here’s the real play. Biocarbs aren’t just performance-enhancing. They’re commercially promising.
We’re talking about a category with legitimate science – and whatever happens at elite level, inevitably trickles down through to semi-pros and weekend warriors. What starts with teams and federations looking for legal gains, ends up as a marathon-mad conveyancer wanting ‘whatever Kipchoge’s having’.
Put simply: there’s a gap on the shelf, and the tech has finally caught up with the theory.
If you’re a brand, club, sponsor, or investor poking exploring the performance space, this is where things get interesting.
Biocarbs are, legal, backed by data, trending in elite circles and largely untapped by mainstream consumer markets.
If you are more about margins than medals, take a look.
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